Groundnut, sesame, coconut, mustard and sunflower oils, cold-pressed from whole seeds and bottled without refining, bleaching or chemicals.
What the label promises
At I Care, we didn’t just find a business gap to fill. We recognised a critical health need to be addressed.
We are committed to replacing processed, unhealthy oils with pure, traditional, unrefined alternatives for every Indian home.
Read our storyEvery oil brings its own flavour and belongs to its own regional kitchen. Choose by what you cook, not by what is on offer.
Mild and nutty. A dependable everyday oil, steady enough for tadka and shallow frying.
Best for Daily cooking, tadka, shallow frying
Rich and aromatic. The traditional gingelly oil of South Indian pickles, podis and tempering.
Best for Pickles, podi rice, tempering
Clean and gently sweet. Turns solid in cool weather, which is natural for pure coconut oil.
Best for Kerala dishes, sweets, finishing
Sharp, pungent and warming. The backbone of Bengali, Bihari and Punjabi cooking.
Best for Fish curries, pickles, sarson ka saag
Light in colour and taste, so the spices lead. The most delicate of the five, best over gentle heat.
Best for Gentle cooking, baking, dressings
A modern cold-press machine extracts oil with mechanical pressure alone. There are no solvents, no bleaching and no deodorising, so what goes into the tin is the oil itself.
Whole, mature seeds and dried copra are checked for moisture, damage and foreign matter before a lot is accepted. TODO confirm sourcing regions.
Seeds are cleaned of dust, stones and husk, then dried so that excess moisture cannot spoil the oil later.
The press crushes the seed slowly under mechanical pressure, with no external heat applied, keeping the oil below TODO °C.
Fresh oil rests so that fine seed particles sink on their own, without chemicals. Settling time: TODO
The clear oil is filtered, sealed into tins and bottles, and printed with a batch number that traces it to its pressing.
Both begin as seeds. What happens next decides what reaches your kitchen. Here is the difference stated plainly, including where refined oil has the advantage.
| I Care cold-pressed | Typical refined oil | |
|---|---|---|
| How oil leaves the seed | Mechanical pressing of whole seeds, with no external heat. | High-temperature pressing, often followed by extraction with hexane, a petroleum solvent that is later distilled off. |
| What happens after | Settled and filtered. Nothing else. | Degummed, neutralised with caustic soda, bleached with clays, then deodorised with steam at roughly 200 to 250 °C. |
| Natural vitamin E and antioxidants | Largely retained. | Partly lost, especially during deodorising. |
| Trans fats from processing | None formed, as no high-heat step is used. | Small amounts can form during high-temperature deodorising. |
| Colour, aroma and taste | Those of the seed: golden, nutty or fragrant, depending on the oil. | Pale, neutral and almost odourless. |
| Smoke point | Lower. Best for everyday cooking, tempering and shallow frying. | Higher, so it tolerates long, high-heat deep frying. Advantage: refined |
| Shelf life | Shorter. Best used within TODO months of pressing. | Longer, often a year or more. Advantage: refined |
| Price | Higher, because pressing yields less oil from each kilo of seed. | Lower, because solvents draw out nearly all the oil. Advantage: refined |
A general comparison of processing methods. Exact values vary by seed, press and refinery. TODO add source references before launch.
FSSAI licensed
Lic. No. TODO
Batch and lot tracked
Printed on every tin, traceable to its pressing
Cold-pressed goodness
Pressed mechanically, with no external heat and no solvents
No chemicals, no preservatives
Nothing added to the oil: no colour, flavour or preservatives
Lab tested
TODO confirm lab and tests
TODO Real customer quote. Ask what changed after switching: the taste of everyday food, how the family took to it, why they keep reordering.
TODO Second customer quote, ideally from a different city and a different oil.
TODO Third customer quote, for example about switching from refined oil for children or elderly parents.
Tell us which oils and pack sizes you need and ask us for current pricing. We will get back to you on WhatsApp.
Delivery: currently within Hyderabad only.
